Arbyâs has an agreement with Pepsi to mention the soft drink company in two commercials a year. Apparently they forgot (oops) and wanted to make amends by dedicating an entire 30-second spot to Pepsi. The result is possibly the best commercial Arbyâs has ever made.
Weâre not sure of the exact details of the contract between Pepsi and Arbyâs, so weâre not sure how genuine this all is. Weâd like to give Arbyâs the benefit of the doubt because 1) they donât even mention their own products by name and 2) weâve seen what happens when they intentionally try to create a fun commercial - itâs not pretty.
If only more fast food commercials were both this meta and entertaining. Arbyâs is poking fun at itself and their blunt approach really works. The chain has Pepsi. Not much more needs to be said and Arbyâs elects to not say anything else.
Pepsi should be pretty happy with the spot they ended up receiving as itâs the best effort from Arbyâs - or any fast food chain for that matter - which weâve seen in quite some time.