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Footlocker and Pacquiao get meta

It’s really happening! Six years in the making Pacquiao and Mayweather are finally fighting. Pacquiao might be too old to win, but he can still cash in on that sweet, sweet guaranteed fight payout of $60 million.

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Adidas: Good things come to those who take

Adidas has fallen by the wayside in the world of sports. They are not the main clothing or shoe provider for the MLB, NFL, NHL. They do have a few top world athletes who are signed with them. Among them are Andrew Wiggins, John Wall, Joakim Noah, Derik Rose, Dwight Howard, Lionel Messi, the Real […]

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Reviewing the Apple Watch… commercial

The Apple Watch preorders are beginning and so are the tech writers’ reviews of the newest gadget on the market. Every product launch by Apple creates a buzz in the air and at the forefront of creating buzz is the Apple commercial for the new item. Since Apple’s inception, the marketing has been a focus […]

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Xarelto brings in big name celebrities to sell medicine

I never thought I’d get excited about a blood-thinner, but this Xarelto commercial is a tour de force of manliness I just can’t ignore. The ad features Kevin Nealon, Brian Vickers, and Arnold Palmer who at first glance are an unlikely trio. My theory is that the combination of Nealon (a big name comedian from […]

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BMW X5: The third row from hell

This commercial, or a version of this commercial (where the grandmother says something embarrassing in the third row of a car), has come on almost every break in March Madness so it’s getting a bit old. Despite that, it’s laugh out loud funny. https://www.youtube.com/watch?v=2m65RVM_gsk First of all, the commercial hits on subtly introducing the features; […]

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That song from the HBO Now ad is in your head

This is the first of many posts focused on the music of an ad. Some ads have songs that get stuck in my head because they’re so catchy. It helps that many ads use mostly chorus and cut up the song to fit the ad’s timing best. This HBO NOW commercial showcases everything you can get […]

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Burger King: When Chicken met Fries

Burger King has returned the famous Chicken Fries. Each year these rebranded chicken tenders are released on a limited basis to create buying interest. This year the ads have been wacky. Burger King has focused on talking chickens finding love with fries and have insinuated Chicken Fries are the love-child. The ad above features a selective male […]

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